The Toy Industry: Adapting to Transformative Times
Time & Location
About the Event
This session will launch with a video from our opening keynote speaker planned for Marketplace & Academy in Orlando, Jeff Civillico on the power of the pivot.
When it comes to the current generation of children, they are like no other. Kids are constantly connected and hold different attitudes, behaviors and consumption traits than previous generations. The toy industry is increasingly embracing sustainability and inclusivity while AR and AI push limits on innovation, driven largely by more and more children utilizing smart devices. Nick Richardson will share the data-powered insights and opportunities from a Kids Insights study on how the toy industry can adapt to these transformative times.